1. Fueling Invention

Frustrated by the limitations of transport, rival engineers Karl Benz and Gottlieb Daimler set out to liberate humanity from their dependence on the horse.

2. Create a Market, Build an Empire

As early car-makers gained traction with their inventions, the outbreak of the First World War One catapulted the industry into a new era of competition.

3. Motorise the Masses

As the roaring twenties brought cars to the masses in America, Europe lagged far behind, and Japan struggled to modernise. Changes came with the Second World War.